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Kiev Media Week – Day Three #KMW2015
 10 Sep 2015
Day three of Kiev Media Week continued with a discussion panel about International Co-Production in Europe. In it participants discussed ways of co-financing projects, talked about the most popular genres of series production in Europe, about the popularity of such genre as crime drama and about the way the international market participants see the Ukrainian documentaries.

The Managing Editor of Arte, Mark Edwards told about his experience as a producer working on the four Ukrainian films, including one of Serhiy Bukovsky's works. He noted that in Ukraine there is a strong tradition, and one of the important strategies to ensure the success of documentary films is to use bright dramatic narrative lines and characters.

The Arte editor believes that one of the trends in documentary filmmaking nowadays is its usage as an analytical tool. According to him, emotional image is not enough for a good film, the European viewer needs to understand the conflict, which he sees on the screen.

Durng the International Co-Productions panel experts chose 9 finalists who presented ideas for shows. The winning projects were Tank, Contract and animated movie Mavka. Easy Song was declared the big winnerand took an accredition for a conference and pitching event in Poland.

Day three also ‘hosted’ the Round Table Discussion: New Legislation in Forth and Upcoming Trade Regulation of Ukrainian TV and Media Sphere. It is a joint initiative of KIEV MEDIA WEEK forum, Telecommunications Chamber of Ukraine, and KinoKraina activist group. Lawyers from leading TV and media companies of Ukraine, representatives of state institutions, experts and business leaders from Ukraine and other countries came to discuss the most pertinent topics of the media market.

One of the most important topics was the anti-piracy law reformation. Ivan Shestakov, MEGOGO marketing director, said that the fight with piracy is slowed down by played-out legislative framework, which is too tough for the market players. The effectiveness of the law strictly depends on the compromise in the sphere of allocation of responsibilities. "Anti-piracy law will not work unless it does not keeps the right holders and telecommunications operators under pressure", he added. And mentioned that in the countries with a balanced system of pirated content filtration, business gets some liberalization of the law.

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